From the charity London Village Network, the LVN app matches young people who may need guidance, with professionals and experts in a variety of fields.
With such great values and truly inspiring campaigns, LVN was a project we were thrilled to invest in, and launching this app remains one of our proudest moments to date.
The first challenge we faced with this project was organising meetings between professionals and young people. Our research showed that the young people generally had more flexible schedules than the volunteering professionals. We decided it should be down to them to send the initial requests, and the professional could respond with three possible meeting times to suit their schedules.
We chose a card-style layout, so that we could easily show portrait shots of professionals while retaining a unique and interesting visual style. Having the cards forms a much more engaging way of swiping through each professional, independent of one another, as opposed to a generic list of professionals.
In terms of the colour scheme, we went for a very neutral colour palette to mirror the ‘clean’ feel of Instagram and Snapchat, platforms that millennials predominantly associate with. We used blacks and whites throughout, using the bright LVN yellow as an accent, highlighting particularly important information such as meeting request buttons or new notification tags.
Want to get started on your next project or need some more information before you dive in? Fill in the contact form and we’ll give you a call.